Recently, Alair Homes Collingwood had the opportunity to produce and play the star role in a marketing video that will help to define the Alair Process and what that process means to our clients. I’ve read that these types of video blogs are a great asset for bringing brand recognition to the public, probably better than these written blogs.
We were fortunate enough to be able to use our own actual project sites, our new interior design showroom, and our own employees, to make this video. The following is the script that we used in the making of it.
The Alair Process Script
Kevin: We help people realize their new home dreams … differently. Differently because we are a franchise of a larger organization that provides unparalleled support, AND proprietary project management software that ensures complete transparency from start to finish, and gives the client total control over the project. They can see the cost of every nail, every fixture, and nothing gets done without their approval.
Differently because we have our own in-house designer to help guide clients to custom solutions based around their specific desires.
Laurie and I love being Alair Homes owner/operators in Collingwood – an amazing, all-seasons place to live, work and play.
Laurie: Dream homes in a dream location. That’s why we say, better living starts here.
Standing in front of a camera and reciting lines looks and sounds easy, but it can be strenuous. Just when you think you have a perfect line, they make you redo it, several times. But, they are the professionals and have their reasons. By the time I was done, I needed a rest. Hollywood doesn’t have to wait for me…